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24 Oct 2025
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24 Oct 2025
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Above: MD Kevin O'Connor
General Paints is launching a new brand to the Irish market having invested €1 million in its development over the past three years.
The group will unveil “Curator” on Wednesday, introducing the first Irish super premium designer paint brand to the market.
The brand is expected to appeal to high-end consumers and interior designers.
General Paints owns the Colourtrend brand, which it sells through its own store network and 200 independent stockists across Ireland.
Founded in 1953 by Ronan O’Connor, General Paints employs 100 people in its Celbridge headquarters in Co Kildare and in seven stores it owns in Celbridge, Waterford, Mullingar, Swords, Dundalk, Newbridge and Belfast.
Tthe company has almost doubled in size since 2011 and is turnover is now about €20 million.
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