Supermodel Naomi is the new face of Newbridge Silverware

Supermodel Naomi Campbell has been unveiled as the new face of Newbridge Silverware in Co Kildare.

The iconic catwalk star was announced as the Irish jewellery brand’s new ambassador for their Blue Box campaign at the Merrion hotel in Dublin today.

Naomi (45), who dated U2′s Adam Clayton during the 1990s, said: “The Irish were always really welcoming and made me feel at home.

"I love the pubs. I loved walking down Grafton Street and having Guinness.”

The pair were the ultimate rock ‘n’ roll couple and were briefly engaged for a period before they split in 1994.

Newbridge Silverware managing director William Doyle said Naomi was the most instantly recognised personality of our time and he was delighted with the partnership.

Naomi will pre-record an interview with Ryan Tubridy later today for The Late Late Show on Friday.