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Londis stores in Clane and Kilcock help launch new campaign
Reporter:
Senan Hogan
11 Feb 2018 3:05 PM
Pictured at preview of the new Londis nationwide advertising and social media campaign in Dublin were Sean Browne and Leona Pender of Londis Kilcock with Leo Crawford CEO BWG Group and Niall Doolan of Doolan's Londis Clane. The launch was held at The Stella Theatre in Dublin recently. The multi-platform campaign, a contemporary take on Londis’ marketing positioning of ‘local like you’, will be broadcast across television, video-on-demand and accompanied by a digital and social media campaign. Commenting on the new campaign, Suzanne Weldon, Marketing and Communications Director, BWG Foods (owner and operator of the Londis brand in Ireland) said, “We’re delighted to announce the launch of Londis’ new advertising campaign. Londis has always been at the helm of neighbourhood-focused retail convenience, but this marketing investment signals a new era for the Londis brand where its inherent commitment to local people will be modernised for the communities and consumers of today.”
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